Culture on the Cheap
Word Of The Day: Pimpification
pimpification (pimpâ€™-if-fic-ka-shen) n. Customizing a standard turn of the century four story walk-up using large quantities of stucco, glass and chrome. The end product should be jarringly out of context and garish, if not downright bizarre. â€”pimpâ€™-i-fyâ€™ v. (ified, fying, -fies) Not to be confused with crapification. See: Green Street.
First came the stucco and chrome. I called it Fedderized.
Then they painted the curb yellow and wrote “No Parking 24/7”. My neighbor parked there anyway. She got a ticket. She called the city; they got a citation and were ordered to correct it. Now the sidewalk reads “Parking 24/7”.
Then came the awning and garbage can holder.
I called these hilarious.
Finally the fancy doorbell next to an institutional grey sheet metal door caught my eye. Then it hit me: this was no mere act of crapification. This was something more.
This building has been PIMPIFIED!